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Just Jess | Is it time for a Shiny New Logo?

Just Jess | Is it time for a Shiny New Logo?

Hi, this is Cindy, graphic design at Write Connections! While patiently awaiting Jess to squeeze in some time to write another blog post, I thought it would be a good time to sneak in some information that could help you determine whether your logo needs an upgrade....

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FOCUS ON FOUR: Keeping the Vision

FOCUS ON FOUR: Keeping the Vision

In 2020, we saw many companies initiate DEI initiatives. However, as pointed out in a recent article in Forbes, “DEI efforts cannot be viewed as a Band-Aid for systemic problems.” Many initiatives seem to stall out, and what was once a shiny beacon of light sparked by...

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DEI FOCUS ON FOUR: Belonging

DEI FOCUS ON FOUR: Belonging

For a few seconds, D&I, which evolved overnight to DEI, was considered DEI&B. While I bucked the whole addition of “B” being added to an already divisive group of letters, and because “belonging” feels very squishy—I resisted adding the “B” to my vernacular....

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DEI FOCUS ON FOUR: Goals, Not Intentions

DEI FOCUS ON FOUR: Goals, Not Intentions

I recently received a newsletter from a colleague with an article about Goals vs. Intentions. While his article was about management success, it made me think about our work in DEI. We work with companies who have either began their DEI journey or are further down the...

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