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Just Jess | TV Dinners vs. Chef Curated Meals

Just Jess | TV Dinners vs. Chef Curated Meals

In 1953, Swanson created the first TV dinners. As a kid, these were a treat! Everyone got to have their own favorite foods, and it came with dessert! At the time, I didn’t understand that TV dinners were limited. What if I didn’t like apple cobbler or peas? Too bad....

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Just Jess | Is it time for a Shiny New Logo?

Just Jess | Is it time for a Shiny New Logo?

Hi, this is Cindy, graphic design at Write Connections! While patiently awaiting Jess to squeeze in some time to write another blog post, I thought it would be a good time to sneak in some information that could help you determine whether your logo needs an upgrade....

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FOCUS ON FOUR: Keeping the Vision

FOCUS ON FOUR: Keeping the Vision

In 2020, we saw many companies initiate DEI initiatives. However, as pointed out in a recent article in Forbes, “DEI efforts cannot be viewed as a Band-Aid for systemic problems.” Many initiatives seem to stall out, and what was once a shiny beacon of light sparked by...

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DEI FOCUS ON FOUR: Belonging

DEI FOCUS ON FOUR: Belonging

For a few seconds, D&I, which evolved overnight to DEI, was considered DEI&B. While I bucked the whole addition of “B” being added to an already divisive group of letters, and because “belonging” feels very squishy—I resisted adding the “B” to my vernacular....

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